Sales Strength Analysis™

Evaluate the strengths and areas of improvement of your sales organization

Mercuri International's Sales Strength Analysis™ helps to understand where the sales performance of a company really comes from through 7 general Key Performance Indicators (KPIs) and other important indicators selected among 43 possible ones.

The 7 general KPIs are...

• Market strategy
• Sales strategy
• Customer portfolio management
• Sales activity efficiency
• Customer interaction efficiency
• Competence management
• Operational excellence

The benefits of the Sales Strength Analysis are...

• Overview of the strengths, weaknesses, opportunities and threats of your sales function
• Clear and tangible recommendations for actions to be taken
• Higher commitment to, and better execution of, your market strategy
• An evaluation of the return on investment of various development efforts
• Quick wins (turnover, margin) with same or less capacity