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A Continuous Stream of Interactions

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Working successfully with important accounts depends on good insight into these accounts. Read more about the core fundamentals of understanding your Key Accounts better.

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By Michael Herrmann

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Artificial Intelligence and the Augmented SAM

This article, authored by Robert Box, explores AI’s current and future applications tailored explicitly for Strategic Account Managers. By harnessing the power of artificial intelligence, SAMs can streamline their workflows, gain deeper insights into customer behaviour, and make data-driven decisions that propel their accounts to new heights.

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We take a look at the pressures facing HR – and how fresh thinking about the way we train may be part of the solution.

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We take a look at the disruptors changing the landscape of sales (and work in general) – and what they really mean for team building and effective sales.

Mercuri International are the sales training experts, empowering companies in over 50 countries. Our training is built around an organisation’s specific needs, while our experts on the ground ensure that real-world skills are effectively implemented. We give your people the support and coaching they need to thrive – and ensure your company enjoys sustainable growth.

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