Research report: 6 keys to gaining customer trust in B2B
Find out the 6 critical keys to gaining customer trust and therefore increasing competitiveness in the B2B field.
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At Mercuri, we know that the world of sales doesn’t stand still - so neither does our offering. We assess, personalize, deploy and nurture - and then repeat - for outstanding real world results. And with Mercuri Research we’re focused on developing the skills you’re going to need tomorrow, not just today.
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TRAINING LIBRARYLeadership & mgmt
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Great teams need great leadership and management. We help you get the very most from your most valuable asset - your people. Appreciated leaders know how to both inspire their team, but also steer the team in the right direction and getting tasks done. View our training library to see all trainings.
TRAINING LIBRARYMore happy clients
"Our Academy, powered by Mercuri, is adding real value to customer engagement processes."
Electrolux
"At Toyota, we place high demands on our leaders and therefore we have very high demands on the consultants we work with in leadership development. Mercuri has become a close partner in our pan-European leadership program and is appreciated by all our participating leaders. In addition to having a high uniform level of their deliveries, they are very easy to work with and take clear responsibility and ownership for their parts in the program"
Fredrik Fjellstedt
Toyota
"We can immediately see the impact of Mercuri’s Selling At My Best. We have had the highest engagement scores in the history of the company – 91% compared to a previous best of 81%. Our year on year result is 40% up compared to the same time last year."
Dan Buckingham
Virgin Holidays
B2B MARKETING & SALES INSIGHTS
THE FUTURE STATE OF TRUST REPORT
We’ve put together a report covering the key points from Mercuri Research on the future state of sales - it’s essential reading for anyone looking to take sales to the next level in 2023. It’s a detailed exploration of where the industry is (and where it’s heading) and essential reading for anyone who wishes to take their sales to the next level.
THE REPORTNews and insights
Happy holidays!
As the holiday season is approaching, we want to thank and wish all of our followers, clients, partners, and colleagues a happy holiday season and a happy new year!
Trust & Value Based Selling
We explain what Value Based Selling have to do with trust during Mercuri International’s breakout session at The Sales Conference.
Can you put a number on trust?
Integrity is crucial both for salespeople and for their organizations. Read the provided suggestions to understand how to build it.
Think good business is all about profit? Guess again…
Companies nowadays need to find a “why” and a clearer overarching purpose of the business that amplifies core values such as environmental and social responsibility, culture, diversity, equity, and inclusion in the workplace, in order to be perceived as trusted.
Reliability means people trust you to deliver on a promise – and in sales that’s business critical
“In total, 9 out of 10 commercial leaders say that being reliable – doing what was promised and delivering with excellence – is critical to stay competitive in the future”. So, find out more about reliability.
Being ‘competent’ used to mean ‘good enough’. But in the world of business, it has become much, much more
As customers are getting better informed, and products and services are perceived as increasingly similar, it is no longer enough to just deliver high-quality products and services. Discover how to gain competency.
Reputation is increasingly a business commodity – but how do we improve it?
Reputation is the emotional connection people have with companies. But how do you build and retain in?
Would you really trust a company that doesn’t look after your data?
Today there is barely a single business that doesn’t describe some area of their operations as data-driven – so where this data is held and how it is handled are of increasing concern. Learn more about data integrity.
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