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Business is evolving faster than ever. Fierce competition, shifting customer behavior, accelerated innovation, automation, new technological solutions, and changing values are among the key forces driving this transformation. From a workforce perspective, this means companies must adapt to these changes.

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With 44% of workers’ skills expected to be disrupted in the next five years, the current state of sales training is insufficient. Sales professionals, on average, receive just four days of training per year, and 20% report receiving none at all. This gap presents a significant challenge for teams needing to adapt quickly.

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