Mercuri International Research
Based on our research we help managers and firms create sustainable organic growth. Explore our in-depth research and discover how we can help you grow.
In the spotlight
AI & Business – Everything
you need to know
AI has been around for a while,
but since ChatGPT launched
in November ’22, it has revolutionized the business world. Mercuri International’s report explores its potential and
addresses ethical and practical issues.
Trust – The future
state of sales
We surveyed 1000+ global business
executives across various industries and
company sizes to discover what
dimensions of trust are critical for future competitiveness.
Our research
Business oriented
Our research offers practical insights and strategies. We analyze industry trends, customer behaviors, and market dynamics to provide actionable recommendations, helping businesses stay competitive.
In step with the times
We strive to always provide our audience with up-to-date research, in line with time and context-based.
User-friendly
Our research is accessible and easy to understand, with findings presented in clear language and visual aids like charts and infographics.
More reports
Making the choice between organic & acquired growth
How to make more informed choice of growth mode, as well as advice on design of long-term sustainable growth strategies.
Sales & marketing integration – Reaching the next state…
Integrating sales & marketing – old news? Learn how to manage challenges in B2B sales & marketing integration.
Aware, but not ready… Sales & marketing digitalization study
The ability to embrace the opportunities of – and avoid the risk it presents is a key success factor for all organizations looking to stay relevant.
More insights
Account Based Marketing – Technology-based work with key customers
We look at Account Based Marketing – One of the hottest trends in digital marketing in recent years – that may be a solution for many.
Virtual relationships – Digitalization of social codes
Physical meetings have often been necessary for establishing relationships and creating trust between sellers and buyers. But this is changing…
How to manage web meetings in your sales organisation
Web meeting can become a sales directors’ best friend given is vast possibilities…
The Sales Conference
Every year, Mercuri International hosts The Sales Conference, which guides leaders into the future with inspiration and insights. The Sales Conference is a yearly event for B2B executives who want to understand and build the sales organization of the future.