Generally, potential customers gather a lot of information online before initiating actual contact with a potential supplier. Therefore, it’s important to explain the value of a product or service through all available information sources, even before contact is initiated.
Read next
What is the difference between a sales concept and a sales strategy?
The sales concept lays the foundation for the strategy, outlining key elements such as the customer buying and selling journey,
What is the modern concept of sales?
The modern sales concept typically incorporates a customer-centric approach, which means putting the needs and wants of the customer at
What does a (Key/Global) Account Manager do?
Account Manager is in charge of taking care of their clients who are, at times, in different areas or regions.