Sales training
We deliver innovative learning solutions specifically tailored to your needs,
helping you build successful sales teams and grow your business.
Sales training
Mercuri International develops individual programs for your company, your target groups, products and services – in short: commercial training, sales training, coaching and learning paths tailored to the sales reality of your company. We train and educate your sales employees through classic face-to-face training with our sales trainers, but also through blended learning paths and with virtual training and webinars – depending on which methods and way of learning are most suitable for a particular topic. Remote leadership is particularly interesting for corporate leadership, management and sales managers.
Solutions for
different needs
Need help identifying the right training?
Request a consultation or call us
directly: +46 8 705 29 00
Hear it from our clients
How we’ve revolutionized sales strategies and empowered
businesses to achieve remarkable growth.
Electrolux says:
“Our Academy, powered
by Mercuri, is adding real
value to customer
engagement processes”
Virgin Holidays says:
“We have had the highest
engagement scores in
the history. Our year on year
result is 40% up compared
to the same time last year”
Toyota says:
“Mercuri has become a close
partner in our pan-European
leadership program and is
appreciated by all our participating leaders”
Digital training
Mercuri International offers a uniquely flexible approach which includes a next generation learning platform, a comprehensive off-the-shelf content library, and engaging customized content. With our integrated learning experience, you get a cost and time efficient way of learning. It easily integrates into your existing tools to simplify the end-user’s experience.
Popular trainings
Management essentials
Master core leadership skills with our Management essentials learning path. Develop expertise in team management, decision-making, and strategic planning to…
AI for Sales Professionals
Follow this step-by-step guide on using prompt engineering and ChatGPT to boost sales. Learn how to interact with AI, create…
Value based selling
Selling value can help your sales teams stay competitive and relevant in an increasingly demanding marketplace….
Key account management
Your key relationships can deliver outstanding results, but only with a robust and structured relationship management process….
Discover our sales training topics
Choose one or more topics – we tailor the training to your needs to grow your business. Standard or customized, independently or with our experienced trainers: we offer innovative learning solutions for successful sales teams.
International sales training
Together, we make your business units obtain the necessary competencies to make your international strategies succeed. We know the importance of establishing and aligning sales strategies and processes and ensuring a common sales philosophy and culture worldwide – all to create value for your customers. Generating growth on a global basis takes more than just good intentions
Challenges for modern organizations
New customers
Sales organization must continuously acquire new customers, maintain relationships, launch products, and execute upselling strategies. The core of sales remains: convincing customers and closing deals, regardless of market development.
In step with the times
To remain future-proof, sales teams need to analyze and improve their performance. Both the quality and direction of sales activities deserve critical attention.
Keys to success?
Active sales time (AST). The less time a salesperson spends with customers, the lower the impact. That’s why it’s essential to approach the right customers, both physically and digitally, effectively.
How does Mercuri solve this?
Analysis
Custom made
Training
Implementation
Analysis
We look at your current situation and together we determine the desired result. Then, we can make a pragmatic plan on how we can achieve the objectives.
Custom made
We believe that learning is most effective when people can practice situations that are close to their own practice. The right combination of ready-made and customized content ensures maximum results and cost-efficiency.
Training
Whether face-to-face or virtual, one-off workshops or ongoing training, our training is delivered in a format that suits your business.
Implementation
We support your people in their work, taking into account the needs of each individual. We help to apply the new methods to situations in everyday life.
Why Mercuri International sales training works
Against of the background of many years of experience in sales training and sales excellence of large and small organizations, Mercuri International relies on the following success factors for sales training:
Seasoned experts, always up-to-date
Our trainers are full-time sales veterans who receive continuous up-skilling — so you learn what’s working now, not last year.
Practice over theory
Workshops focus on live simulations and real deals, turning concepts into habits you can use immediately.
Built around your pipeline
Every program maps directly to your sales goals, processes, and KPIs — no off-the-shelf agendas.
Blended learning that sticks
A smart mix of virtual sessions, digital modules, and in-person coaching matches different learning styles and maximizes retention.
Results you can measure
We track progress by tying training outcomes to concrete revenue gains, ensuring that learning directly contributes to business growth.
Continuous reinforcement
Post-training peer exchanges and optional 1-to-1 coaching keep the momentum (and the numbers) climbing.
