Think global, sell local
Episode 14 - Think global, sell local
Uncover the significance of customizing value-based selling for regional variations in our podcast series featuring industry expert Matthias Huckemann
Insights
Explore and learn something new with valuable insights on sales transformation, business management and more.
What’s the top trend in sales?
We explore the changing nature of ‘value’
At the top of the list is ‘Customer Value Orientation’ - the idea that companies need to pivot from a product centric approach to one that emphasised providing ‘value’ to the customer.
What is value creation in sales?
Customer value can be defined as the difference between the benefits an offer brings to a customer and the costs and risks that that customer bears when they accept it.
Why is value based selling so important?
Value based selling is more relevant than ever. We explain why value-based selling is so important for your salespeople and your business.
The Future State of… Organizations
What role do organizations play in the Future State of Sales? From increasing customer value orientation, to the fight for talent, to the move to further integrate sales and marketing, to the demand for thought leadership - we take a closer look at the organizational trends playing a key role in the evolution of sales.
The Future State of… People
What role do people play in the Future State of Sales? From the urgent need for sales skills transformation, to the increased prominence of social responsibility, to the rise of ‘happynomics’ - we take a closer look at the human trends playing a key role in the evolution of sales.
The future state of… Technology
What role does technology play in the Future State of Sales? From the acceleration of innovation, to the rise of remote selling techniques, to the increased use of sales automation - we take a closer look at the technological trends playing a key role in the evolution of sales.
The Sales Conference 2021
How we remember The Sales Conference...
On November 18th, The Sales Conference 2021 was held at the Avicii Arena in Stockholm, with hundreds of in person attendees, thousands viewing online, and 7 truly world class keynote speakers. This is how we remember the event.
Virtual relationships – Digitalization of social codes
Physical meetings have often been necessary for establishing relationships and creating trust between sellers and buyers. But this is changing...