Also known as telemarketing, it consists of reaching out to potential customers over the phone to generate interest in a product or service. The process involves a script or set of guidelines (product/service info and possible customer questions or objections) to be followed by the salesperson.
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What is the difference between a sales concept and a sales strategy?
The sales concept lays the foundation for the strategy, outlining key elements such as the customer buying and selling journey,
What is the modern concept of sales?
The modern sales concept typically incorporates a customer-centric approach, which means putting the needs and wants of the customer at
What does a (key/global) account manager do?
The account manager is in charge of taking care of their clients who are, at times, in different areas or